„I wish I was a camera sometimes, so I could take your picture with my mind.“

So the next task for this week is to give an opinion on this question:
What is the most creative company and why?

I think, the most creative and innovative company in the world is Google.

If someone wants to close its knowledge gaps today, they look it up on the internet. There are lots of search engines but probably the best known and most-used brand of search help is Google. Once founded from Larry Page and Sergey Brin in a hall of residence at the Stanford University , Google has developed to the biggest free online archive of information of the world. The Google search engine receives about a billion search requests per day and has the largest network of translators in the world

So what does Google actually mean?

The company had the aim to organize gigantic crowds of information in the web and make those available for all users worldwide. So a suitable name was needed, which could reflect this big dimension at all. The enterprisers found him in a variation of the mathematical concept “Googol”. It’s the mathematical technical term for „10 high 100“, i.e. for a one with hundred zeros. This mathematical value is bigger than the the sum of all elementary particles of the humanely tangible universe and no one can write it down with figures in the decimal system. Therefore, the mathematician Edward Kasner asked his nine-year-old nephew to invent a word for this number. So mathematics came to their technical term “Googol” and the biggest searching machine to their name Google.

So Google is used everywhere, first of all for searching but also for advertising, statistics, translation and maps from any city in the world. And in addition to that, you can be creative with google and try new things. The company from California has built up a huge software empire and reaches for always new business segments. I think, there is no one who never used google in his life and no one can think of without it. Today everything is possible with google, or not to say: impossible is nothing with google.


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